Cert. International Business Strategy (Cert. IBS)
Duration: 1 Month

This program analyses international business strategy and how strategic analysis and strategy implementation shape business performance. Strategy formulation and implementation are considered in a range of overlapping levels and contexts, including the internal organization of the firm, the external business/competitive environment and the international context. Particular attention is paid to theories of the multinational enterprise and the strategy choices of multinational firms.

▪ Foundations of Global Strategy – definitions and fundamentals

▪ Managing Industry Competition – 5 forces, generic strategies, debates

▪ Leveraging Resources & Capabilities – VRIO framework

▪ Emphasizing Institutions, Cultures, and Ethics – strategic response

▪ Going International – 5 entrepreneurial strategies

▪ Entering Foreign Markets – where, when, how decisions/strategies

▪ Making Strategic Alliances and Networks Work

▪ Managing Global Competitive Dynamics - Attack & Counterattack, cooperation,
  accommodation, collusion

▪ Diversifying, acquiring, and restructuring

▪ Structuring, learning, and innovating multinationally

▪ Governing the cooperation around the world

▪ Final Dissertation – Group of three (3) or Individual

Pre-requisites for the Program:

▪ Bachelor’s degree in any discipline from a recognized institution

▪ English language requirements as stated in the CCP Brochure

CCP:

Back to CCP Home

Download CCP Brochure

Course Advisor:

Mr. Paley Kumar

Tel: +971-55-2806557

Email: training@careercrown.com

Register:

Apply Online

Certifications

▪ Cert. Management Accounting (Cert. MA)

▪ Cert. International Financial Management (Cert. IFM)

▪ Cert. International Business Strategy (Cert. IBS)

▪ Cert. Human Resource Management (Cert. HRM)

▪ Cert. Marketing Management (Cert. MM)

▪ Cert. Supply Chain Management (Cert. SCM)

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